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Most B2B personalization tools require a $50K to $150K data enrichment subscription on top of the platform. Foundry uses campaign signals and on-page behavior to deliver account-aware experiences without the data stack.
Reverse IP identification works for ~42% of visitors. Campaign and behavioral signals work for 100%. Foundry leans on the signals that scale, and skips the ones that don't.
Foundry tracks landing page conversion to MQL, SQL, and opportunity, connecting upstream content choices to downstream pipeline. ROI proof your CFO accepts.
B2B SaaS marketing teams don't have spare engineering capacity. Foundry installs in 3 minutes, syncs ads in 5, and runs without a developer in the loop.
Campaign keyword + ad copy + page behavior tells you most of what enrichment does, for the visitor who matters: the one currently on your page, with intent.
First-touch visitor sees the awareness pitch. Returning visitor reading pricing sees the proof point. Bottom-funnel demo-clicker sees the close. Stage-aware copy without segmentation projects.
Connects to Google Ads, GA4, Salesforce, HubSpot. Pipeline data flows back. The signals you already have feed the variant generator.
Built for B2B SaaS teams that need to move without engineering tickets.