1

Point & Select

Use our Visual Selector to click any headline, paragraph, or button on your site. No code, no hassle. Our interface makes it as easy as highlighting text in a document.

Just install our lightweight script tag, open the Foundry editor, and select the elements you want to optimize. Works on any platform—WordPress, Drupal, Framer, Webflow, custom builds, you name it. Selecting an element doesn't just highlight it; it cues our engine to analyze its role in your page's hierarchy.

2

Context-Aware Generation

Generic AI writes generic copy. Foundry writes your copy. Before suggesting a single word, our Creator Engine analyzes your entire page context—reading your surrounding content, identifying your unique selling points, and even "seeing" the visual layout via screenshots.

It understands why that headline exists and who it's for. The result? Strategic, on-brand challengers that fit your design and speak your language—ready for your one-click approval.

3

Launch & Auto-Optimize

Hit launch and our Multi-Armed Bandit engine takes over. Unlike traditional A/B testing that wastes traffic on losers, our MAB algorithm automatically shifts traffic toward winners in real-time.

Watch as your conversion rates climb while Foundry continuously tests, learns, and optimizes. You'll get detailed analytics showing exactly which variations are driving results—all while you focus on strategy, not spreadsheets.

4

Fork & Personalize (Pro Feature)

Bridge the Ad-to-Page Gap

Don't send expensive, targeted ad traffic to a generic landing page. With Foundry, you can fork any component into a dedicated optimization track based on traffic source (UTMs), geography, or device.

Paste your ad copy, and who your targeting and our engine creates a new set of challengers specifically designed to match that ad's intent. The result? Higher relevance, better Quality Scores, and drastically lower customer acquisition costs.

Powerful Features for Modern Marketers

Everything you need to optimize your site and drive more conversions

Location-Based Personalization

Show different messages to visitors based on their geographic location. Perfect for regional offers, localized copy, and international campaigns.

  • Country-level targeting
  • Region/state targeting
  • City-level precision
  • Custom geo rules

Time-Based Personalization

Deliver the right message at the right time. Personalize content based on day of the week, time of day, or business hours.

  • Day of week targeting
  • Time of day targeting
  • Business hours detection
  • Timezone-aware delivery

Funnel Stage Targeting

Show different content to first-time visitors versus returning leads versus active prospects. Personalize every touchpoint in the buyer journey.

  • New vs returning visitor detection
  • Session count tracking
  • Engagement level scoring
  • Custom stage definitions

Referrer Domain Targeting

Personalize landing pages based on where visitors came from. Perfect for matching ad campaigns, partner referrals, and traffic sources.

  • Traffic source detection
  • Ad-to-page personalization
  • Partner referral tracking
  • Campaign-specific messaging

UTM & Campaign Targeting

Automatically personalize content based on UTM parameters. Match your ad copy to your landing page for a seamless experience.

  • UTM parameter detection
  • Campaign-aware content
  • Dynamic headline matching
  • Ad campaign analytics

Device & Browser Targeting

Optimize experiences for desktop, mobile, and tablet separately. Fine-tune messaging based on device type and browser capabilities.

  • Mobile vs desktop detection
  • Tablet-specific optimization
  • Browser type targeting
  • Screen size adaptation

Ready to Transform Your Website?

Join the waitlist and be among the first to experience AI-powered optimization